Fernando Fischmann

Public Access Lagoons™ awakens Interest in the financial world

21 February, 2022 / News

Public Access Lagoons™ developments bring turquoise waters and white sand beaches to the city, allowing developers to create idyllic beach life just steps away from people’s homes 

They have also become a new business model and a long-term investment alternative, with rates of return above 50%, thanks to low investment and maintenance costs.

For this reason, large investors from the United States, Asia, the Middle East, Oceania and Latin America have taken interest in Crystal Lagoons new licensing model, which grants them exclusivity for a specific geographic area, and a specific volume of projects. These contracts are operationally replicable anywhere in the world, and have the additional value of having a high social impact, as they reactivate hubs and generate employment.

The profitability of this new model is based, on one hand, on the massive public access with ticketed entry to the beach and, on the other hand, on the intensive commercial usage, naming rights and leasing of areas overlooking the lagoon, enabled for events, fairs, concerts, weddings, shows, among other activities.

Public Access Lagoons™ change the urban way of life of millions of people by inserting a part of the ocean within walking distance of their homes, much like what happened 200 years ago, when the first city parks were created in England, bringing natural forests to the cities. Today, every city in the world considers parks. The same phenomenon is occurring with Public Access Lagoons, which incorporate the beach into the design of cities, saving people from having to take a plane or a car to go to the beach, with the consequent drop in the carbon footprint as well as reducing human impact on the biodiversity of natural areas

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