How Crystal Lagoons® Technology Is Revolutionizing Luxury Hospitality
16 April, 2025 / Sin categoría
Today’s travelers don’t just seek accommodations — they seek extraordinary experiences. This shift in consumer behavior has forced the hospitality industry to reinvent itself, and one of the most game-changing innovations leading that transformation is the development of turquoise lagoons by Crystal Lagoons®. This patented technology enables the creation of unlimited-sized bodies of turquoise water, delivering a Caribbean-style beach life in any location — even miles from the coast.
A competitive edge in a crowded market
In an industry where differentiation is key, offering a crystalline lagoon has become a powerful competitive advantage. Beyond their visual impact, Crystal Lagoons® amenities provide a safe, clean, and breathtaking environment where guests can swim, paddleboard, or simply unwind — all within the resort.
This added value translates directly into stronger performance metrics:
- Waterfront resorts report up to a 200% increase in Average Daily Rate (ADR).
- Occupancy rates rise by more than 70%, particularly in non-beachfront or off-season destinations.
Real-world success stories
AVA Resort Cancun, Mexico
This luxury all-inclusive resort features a 2.89-acre (1.17-hectare) crystalline lagoon at its heart, offering guests an exclusive aquatic amenity in a controlled and relaxing environment. The lagoon is not just a visual centerpiece — it’s a driver of value, experience, and guest satisfaction.
Evermore Orlando Resort, USA
Located next to Walt Disney World, Evermore includes a Crystal Lagoons® amenity spanning over three hectares. It has quickly become one of the most innovative hospitality developments in the U.S., redefining what an inland resort can offer.
Treasure Bay Bintan, Indonesia
This tropical resort incorporates a massive 6.3-hectare lagoon that attracts regional tourism and elevates the property’s appeal far beyond traditional expectations.
Benefits beyond the surface
Crystal Lagoons® technology not only enhances aesthetics but also delivers a sustainable and efficient solution. Their patented technology uses:
- Up to 33 times less water than a golf course
- Just 2% of the water consumption per square meter of a traditional swimming pool
- A low-energy filtration system reduces operational costs
For mixed-use projects (hospitality + residential), properties bordering the lagoon can increase in value by up to 70%, unlocking additional revenue streams and boosting overall project profitability.
Longer stays and higher guest spending
Resorts with lagoons see longer guest stays and increased on-site spending. By offering safe, accessible water activities, relaxing beachfront-like areas, and an exclusive atmosphere, these properties keep guests fully engaged within the resort — enhancing per-guest profitability and guest loyalty.
The future of hospitality
Crystal Lagoons is reshaping hospitality as we know it. By turning inland or urban developments into world-class water destinations, this technology offers a compelling solution for hotels looking to stand out in a competitive market.
It’s more than a trend — turquoise lagoons represent the future of tourism and hospitality, where experience, sustainability, and profitability meet in the most captivating way.
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