American media keeps praising Crystal Lagoons expansion across the US30 December, 2015 / News
This time, the renowned American publication South Florida Business & Wealth highlighted Crystal Lagoons’ technology, describing it as a “clear concept”.
Two years ago, Greg Singleton, president of Metro Development Group, a major Florida residential developer, heard about Crystal Lagoons and was intrigued. Then, he saw photos of the massive, man-made turquoise lagoons at resorts and developments around the world – and people enjoying all kinds of watersports and activities in them – and was even more fascinated. But it wasn’t until he saw existing lagoons in Mexico and Chile in person that Singleton was sold.
“They showed us pictures, but you always wonder if the pictures will do justice to what you see,” he says. “You can touch up pictures and make them look nicer. I took pictures with my iPhone. The lagoons were visually stunning.”
Singleton contracted with Crystal Lagoons to help build lagoons at four upscale housing communities he is currently developing in Central Florida: one in northern Fort Myers, one in Hillsborough County and two in Pasco County.
The developments will be the first to feature the lagoons in the United States, although there are currently 300 projects in 60 countries worldwide, including UAE, Uruguay, Egypt, Peru, India, Panama, Brazil, Colombia and Argentina.
Also coming soon: Crystal Lagoons in Orlando, at the $4 billion SoLē Mia in North Miami and the Hard Rock in Riviera Maya. The company is in negotiations for 35 more, including those in Hawaii, Arizona, Texas and Nevada.
The idea behind Crystal Lagoons came in 1997 from the biochemist turned developer, Fernando Fischmann, who was planning a development in Algarrobo, a small town on Chile’s central coast.
While the site featured breathtaking views of the ocean, the local shoreline was inhospitable due to its frigid waters and dangerous conditions. In fact, swimming was prohibited in the area.
Determined to offer homebuyers a way to enjoy swimming and watersports – and boost sales –Fischmann came up with the idea of building a large-scale lagoon filled with crystalline, warm water. He traveled the world in search of the technology to turn his dream into a reality. However, he soon learned that the technology simply did not exist.
Fischmann spent years researching until he came up with a way to build such lagoons at reasonable costs. The technology keeps the water clean but without the massive amounts of chlorine that would be necessary for a swimming pool.
Sales boom, Guinness record
San Alfonso del Mar was the first project globally that included this innovative technology, and it was a hit; the area quickly became the most successful second-home resort in the Southern Hemisphere, with units sold at unprecedented rates much higher than nearby competitors.
In 2007, Fischmann’s first project received the Guinness World Record for the world’s largest crystalline lagoon. That same year, he founded Crystal Lagoons Corporation to market his innovation for use in various real estate developments and industrial applications worldwide. Since then, the privately held company, now with offices in Miami and Amsterdam, has exploded in popularity.
The lagoons can be customized for different developers, featuring deeper sections for watersports, shallower areas for children and even swim-up bars.
U.S. CEO based in Miami
Uri Man is CEO of the Crystal Lagoon’s U.S. operations. Based in Miami, the longtime South Floridian has a background in real estate development.
Man is busy these days in negotiations with 35 different U.S. developers. Not only is he working with homebuilders, but he is creating partnerships with cities, counties and state parks that might want to add lagoons.
“We have an explosion in demand right now,” says Man, who was born in Israel. “This is revolutionizing real estate development because now a developer can buy a piece of property and create this revolutionary lifestyle for its residents anywhere in the world. We’ve allowed developers to create this idyllic beach life anywhere.”
Man explains to potential clients that they can use almost any type of water to fill the lagoons – saltwater, freshwater, even brackish water. The lagoons can even be built in the desert (indeed, some have been built in the Middle East).
“They are environmentally sustainable amenities,” says Man. “They use 30 times less water than an 18-hole golf course uses for irrigation. If you compare a lagoon to a 10-acre park, the lagoon will use less water than grass does.”
Crystal Lagoons Corp. is an international innovation company, founded by scientist Fernando Fischmann, which has developed a patent-protected technology that allows the construction and maintenance of unlimited-size crystal clear lagoons at very low costs.